The Seller Health Dashboard gives you a centralized view of your account performance, helping you quickly identify potential issues that may affect your JVZoo Processing Services status and visibility or availability of your products within the JVZoo marketplace. By monitoring dispute rates, Dispute Alert activity, and refunds, you can take proactive steps to improve customer satisfaction and maintain a healthier account.
By default, the dashboard displays your account health statistics based on activity from the last 28 days. You can also adjust the reporting period at any time using the date range dropdown located in the top right of the dashboard.
Health Categories
The dashboard separates your account activity into three main categories:
Disputes
A dispute occurs when a customer contacts their bank or card provider to challenge a transaction instead of contacting the seller directly for support or a refund.
Disputes are commonly referred to as chargebacks and may happen for reasons such as:
- The customer does not recognize the charge
- The customer believes the product was not delivered
- The customer feels the product did not meet expectations
- Fraud or unauthorized transaction claims
High dispute rates are considered serious by payment processors and banks and can negatively impact your account standing.
Dispute Alerts
Dispute alerts are early notifications that a transaction may become a formal bank dispute or chargeback.
A dispute alert occurs when a transaction is flagged before it escalates into a full bank dispute. These alerts are designed to help resolve potential issues early and reduce the chance of a formal chargeback being opened.
In many cases, the transaction may be automatically refunded to prevent the dispute from moving forward with the bank.
While dispute alerts are generally less severe than formal disputes or chargebacks, a high dispute alert rate may still indicate customer satisfaction, product access, billing, or refund issues that should be reviewed.
Refunds
Refunds are transactions that have been refunded directly to customers for your products.
Refunds can occur for several reasons including:
- Customer dissatisfaction
- Billing confusion
- Product access issues
- Duplicate purchases
- Goodwill refunds issued by the seller
While refunds are a normal part of doing business, unusually high refund rates may indicate issues with product quality, customer expectations, onboarding, or support.
Health Severity Levels
There are five possible account health severities displayed inside the dashboard:
- Healthy
- Watch
- Elevated
- High
- Critical
Ideally, you want your Dispute Rate, Dispute Alert Rate, and Refund Rate to remain within the healthy thresholds.
To remain in the Healthy range, your account should remain below the following thresholds:
- Dispute Rate below 0.75%
- Dispute Alert Rate below 3%
- Refund Rate below 8%
If one or more of these rates rises above the recommended threshold, your account severity may increase to High or Critical.
Higher rates can negatively impact your account standing and may result in reduced marketplace visibility or product delisting from JVZoo.
Dashboard Alerts & Recommendations
If your account enters an Elevated, High, or Critical severity level, the dashboard will display a notification above and you should take steps to help you improve your account health.
These steps include:
- Reviewing product quality or customer expectations
- Improving customer support response times
- Updating sales copy or offer messaging
- Investigating products with unusually high dispute or refund activity
It is important to take action quickly if your account health rates begin increasing.
Lifetime Dispute Rate
The dashboard also displays your Lifetime Dispute Rate.
This reflects all disputes recorded on your account since the beginning of the current year, regardless of the selected date range shown on the dashboard.
Product Breakdown Table
At the bottom of the Vendor Health Dashboard, you will see a detailed product breakdown table.
This section allows you to review individual product performance including:
- Total Sales
- Disputes
- Dispute Percentage
- Dispute Alerts
- Dispute Alert Percentage
- Refunds
- Refund Percentage
- Last Transaction Date
This can help you quickly identify products with unusually high dispute, dispute alerts, or refund activity so corrective action can be taken early.